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2021 Visionary of the Year

Our Wine Proprietor Amanda Greenbaum was selected as a 2021 Visionary to Watch from Obvious Magazine. As a Millennial in the Wine and Spirits industry, she is helping shift a narrative and making waves of change to promote a healthy and inclusive industry. All opinions are important, because they help shape the way the consumer thinks, and therefore acts. Read the article here.

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Babes and Booze Podcast Ft. Amanda Greenbaum

Babes and Booze Podcast Ft. Amanda Greenbaum


Amanda Greenbaum was featured on the Babes and Booze Podcast this week. You can listen to her episode on Spotify, or wherever you listen to your podcasts!

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How Breast Cancer has Affected my Family

If you haven’t noticed by now, every October we’re very hands on and full throttle when it comes to Breast Cancer Awareness. Well, there’s a back story to it all, and it begins with my Great Grandmother Mary.

Mary was an absolute gem of a woman. She was kind, caring, intelligent, beautiful and had a great amount of wit too. At the age of 74, she passed away due to Ovarian Cancer. 

Before she passed, she was ill for quite some time. My Zaida (Yiddish for Grandfather), her son-in-law, was a top OBGYN in the US and Canada. He noticed the cancer was spreading and decided to operate on her though many of his colleagues thought he was crazy. He went in and gave her a hysterectomy, a surgery that, at the time, was almost a death sentence. Because of that miracle surgery, my Great Grandmother lived another several years.

When her daughter, my Bubbie (which is the Yiddish term for Grandma), was 48, she was diagnosed with Breast Cancer. After rounds and rounds of chemo therapy, she finally became cancer free.

We thought she was cancer free, and she was for about 25 years, before it came back again in a more mild form. She had to undergo more radiation and a mastectomy. But she came out strong, and since then she’s been cancer free once again.

My Bubbie carries a specific gene mutation called BRCA1 which is the gene that predisposes you to Breast Cancer. Unlike the average person, one with BRCA1 gene is up to 6x more likely to get Breast Cancer. This gene is easily passed to children.

Fortunately for my immediate family, my mother was the only one of my Bubbie’s children who does not carry the BRCA1 gene. However, her sister and her brother both do. 

When my Aunt found out that she had a high likelihood of getting Breast Cancer, she had a preventative double mastectomy and a hysterectomy all in her mid 30s, still caring for her beautiful three daughters whom, at the time, were all under the age of 10. She’s a warrior.

(Pictured left to right, Lorelle Schirn (Aunt), Dr. Ian Taras (Uncle), Heather Greenbaum and Doreen Taras (Bubbie) )

My Uncle, Dr. Ian Taras, now a very established Gynecologist, who practiced alongside his father, as well has the BRCA1 gene and he has been very observant of his children to make sure they do not develop these cancers.

He is an inspiration in the Breast Cancer Awareness community: from driving around the “BreastCar” a pink Tesla which was showcased to promote awareness, to becoming the number one team to raise awareness (over ABC, Disney, and others) in the Revlon Run Walk and the Dr. Susan Love Research foundation, amongst others. 

Breast Cancer affects 1 in every 833 men, and 1 in every 8 women. As someone, who has links to this diseases, a huge message I’d like to continually share with the world is, we are were, we support you and we are doing our part to help eradicate this disease. 

Those affected by Breast Cancer are WARRIORS. We are here to fight with you.

So every October, expect to see a fundraiser by our winery to help FIGHT breast cancer. 

This month, we present our Pink Power Bundle. A group of three of our rosés bundled at a discounted rate. 10% of all proceeds are being donated to the Dr. Susan Love Foundation for Breast Cancer Research.

If you’d like to purchase a Pink Power Bundle, you can do so here.

If you’d like to donate to the Foundation directly, your an do so here.

Please continue to help us fight, and to help us get rid of this disease for good!

Cheers,

Amanda

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Sauvignon Blanc Harvest

Hi Everyone,

I hope you’re having a fabulous week. This week I wanted to dive into the story behind our Sauvignon Blanc harvest.

If you’ve been following along, you know that we just recently harvested our 2021 Sauvignon Blanc from Eds’ Vineyard.

There was a lot of work put into this vineyard, and the story I think is one worth sharing.

Eds' Vineyard in 2020

Back in 2013, we planted our Miracle Vineyard which carries the majority of our Bordeaux grape varieties and Cabernet Sauvignon. This vineyard was my Dad’s first project. He wanted to find the grape clones of his favorite wines of the Napa Valley: Cain Five, Quintessa, Pahlmeyer, Opus One, Caymus and Joseph Phelps to name a few. He worked with a geologist to study the soils of that rocky hillside to determine which vines would grow best in these soils. They, together, picked the rootstocks, the clones and the placement of the vines.

My Dad always loved Petit Verdot and had a significant amount planted to increase the amount of PV in our blends. It’s the second most populous grape variety in our Bordeaux-style blend hovering around 23% per wine.

We were finally able to pick that vineyard in 2016 and the fruit was put into our 2016 Syrah, one of our most highly awarded wines.

In 2017, I looked at my Dad and said, “We need to plant a white. We’ve got this entire hillside that’s just empty,” to which he replied, “Well there’s only one variety we can plant, Sauvignon Blanc!” And he didn’t say that because Sauvignon Blanc was the one variety we could physically plant. He said it because that was the favorite white wine amongst my entire family. It was the one that mattered the most.

In March of 2018 our vines were planted. And we would wait 3 full growing seasons before they were ready to be picked. In 2021, we harvested.

On August 24th at 6am we started our harvest (Click the link to see the video!) Eds’ vineyard with 10 of our men, buckets and sheers. We climbed our acre of vines selecting the finest fruit and bringing them up to our bins.

It was a quick decision by myself and our winemaking team as to when the vines would be ready. I was bringing in samples weekly, even twice a week just to make sure it was accurate. We knew we had an obligation to make simply perfect wines.

When we got to the crush pad (Click the link to see the video!), the grapes were ready to go ringing in at just over 1/2 a ton and at the perfect sugar level of 23.5 brix and 3.5pH. Not bad, eh? For those of you looking at these numbers unsure, let’s break it down:

1) 23.5 Brix, high enough sugar to have fabulous ripeness and flavors coming from the fruit, not too much alcohol, and the grapes have reached their prime potential.

2) 3.5pH, lower numbers of pH is better (3.2-3.6) to come in for a wine that LOVES acidity. This is perfect because we will not need to make so many adjustments on the wine. The natural acidity helps balance the fruit to make the wine taste just bright enough and not flabby.

This wine went directly into tank where it was inoculated (yeast was added to begin fermentation) and now we wait for a bit before transferring to neutral oak barrels. This will help give the wine a little roundness, making it perfectly balanced.

This is NOT going to be an oaky wine. This is a wine that shows unique estate elegance. It expresses the terroir of the Malibu Coast, and also pays homage to Mr. Robert Mondavi himself alongside the winemakers of Pouilly Fume in France. 

As always my goal with AJA production is to pay homage to the beautiful and classical representations and regions of winemaking but with adding a little Malibu flair!

I cannot wait to share more of the process as the wines continue to mature and the 2021 harvest continues on!

Monday, we are getting in our Grenache from Paso! New rosé coming at you soon!

Cheers,

Amanda

harvest begins
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Nate Biltz Podcast w/ Amanda Greenbaum!

Enjoy this episode of the Nate Biltz Podcast with Amanda Greenbaum. Listen, or watch and listen, about AJA, wine and wine etiquette, mixology, fitness and more!